Stay Up-to-Date on Tax Fraud This year, the Internal Revenue Service (IRS) identified 12 tax scams ranging from phone scams, to identity theft, to falsifying income for tax credits. As an accountant, it’s imperative to stay up to date on tax scams to educate others and so that you can warn your clients in case they decide not […]

Be the Brand & Be Client-Focused Differentiate and stand out from the crowd. Show your clients that you bring more value to the table than just number crunching. You can be a valued advisor by turning your relationship with your client from serving to partnering for success. Combine this new thought process with the right marketing tactics […]

Social Media Increases Product Sales & Brand Awareness The beautiful thing about using social media for your business is that it’s less expensive than traditional advertising avenues like billboards, radio spots or print magazine ads. And, there’s a way to track impressions and the click-throughs rates to your website, which allows you to understand how […]

Key Financial Ratios Help Manage Your Business Your attention is usually focused on a key area within your company. Maybe that’s in marketing, sales or technology. Handling the financials may not be your forte. But, it’s important to be able to analyze your company using business profitability ratios.

Why You Should Be Benchmarking If you are a business owner, an accountant or business coach advising a growing business, measuring the company’s performance can help improve productivity and profit. Measuring performance keeps track of the business’s progress and gives you information to implement a target-setting system allowing you to strategize a plan for growth.

Make More Money During Busy Season If you’re a Certified Public Accountant, you know that March is one of the busiest months of the year for you. April 15 is your deadline so your workdays during tax season turn into late nights at the office. It’s your busy season.